Attracting an Investor – Key Things to Consider

2 May 2019
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Finding investors is an essential step in developing a business. However, it is not the easiest. Investors receive a lot of funding requests and cannot accept them all. It is therefore sometimes difficult for entrepreneurs to stay positive after many refusals. However, do not be discouraged, but persevere! Max Funding, a local funding company that was founded in 2008, has a stellar track record of supporting projects that the investors feel are worth the value. If you are about to present your idea to some of the best funding companies like Max Funding, here are some tips to increase your chances of success in your research.

  1. Being present on social networks

To find investors, you first need to be visible. For this, it is important to be present on social networks such as Facebook, Twitter, YouTube, Google Plus, and LinkedIn. The more visible your company is, the easier it will be for investors to find information about your business. This will facilitate their search if they want more information before starting the process for investment. The information on your social media accounts must be up-to-date and relevant, and your accounts must be dynamic to garner attention and develop word-of-mouth.

Do not hesitate to include on your website, or emails that you send links to your social network accounts through the symbols representing the logos of the various platforms. This will allow your contacts to follow you on different channels, and thus be aware of your latest news.

  1. Develop your network

It is often easier to find investors when you have contacts. Developing and animating your network is, therefore, a critical point in your research. When companies follow you on social networks, do not hesitate to follow them back. Likewise, you can exchange services with other companies to increase your visibility and develop deeper business relationships. The more contacts you have, the more likely you are to have joint investor relations, which can significantly facilitate your investment application.

Indeed, investors receive a great deal of funding requests; they, therefore, privilege the companies of people they already know or with whom they have relations in common. If you are therefore recommended by one of your common relations, you will be more likely to get the investment you need for your business.

  1. List people who might be interested in your company’s activities

To have more positive feedback, it is important to target the people to whom you are sending investment requests. To do this, define the sectors of companies to which you send requests to be sure that your area of interest interests them. Also, make sure that the contacts you have are the ones who can help you with these steps. Following these tips will surely help you in finding a reliable investor.